Human-Centric Design in a Digital World: Creating Unexpected Moments That Inspire, Educate, and Connect at Retail

Published

1 year ago

June 28, 2023

In this first webinar in the Shop! Masterclass Series, NELSON Worldwide Chief Brand and Creative Officer Bevan Bloemendaal and NELSON’s Digital Masterplanning Strategist Brad Baer, explore how technology and the seamless blending of physical and digital touchpoints in the built environment can be leveraged to bring life to human-to-human connections at the intersection of design, technology and storytelling.

Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”