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Jewelers Mutual Offers Counseling Benefit Expansion Through March 31

Counseling service is extended for all jewelers, their families and employees to receive complimentary assistance.




(PRESS RELEASE) NEENAH, WI — Jewelers Mutual Group, the insurance and business solutions provider dedicated to the jewelry industry since 1913, recently announced its plans to extend the industrywide offer of the “Relieve” counseling service through March 31, 2024. Last November, the company expanded the benefit beyond its commercially insured customers to assist the entire jewelry industry across five countries through the end of 2023. With jewelers continuing to express interest, the extension allows more time for them, their staff and families to take advantage of the professional telephone counseling services at no charge.

“The industry has faced significant challenges in 2023 and many jewelers have put their personal needs on hold to serve their customers, especially during the holiday season. It is our hope that in these first few months of the new year, they can focus on health and wellbeing,” said Scott Murphy, president and chief executive officer at Jewelers Mutual.

Jewelers Mutual offers the Relieve benefit, through TELUS Health, which provides counseling services with qualified professional counselors free of charge for jewelers, their direct families and employees who may need support, guidance and healing. The special offer extends industrywide, with telephone counseling in the US, Canada, the United Kingdom, Ireland and Australia.

“In times of crisis or trauma, we understand that the impact may not be felt for days, weeks or months after the incident,” said Murphy. “It’s important for us to take care of our industry when help is needed most. We are stronger together.”

Key features of the Relieve counseling service:

  • 24/7 assistance
  • Confidential counseling sessions
  • Access to qualified and experienced professional counselors

Jewelers interested in more details about the service may visit

About Jewelers Mutual Group

Jewelers Mutual was founded in 1913 by a group of Wisconsin jewelers to meet their unique insurance needs. Later, consumers began putting their trust in Jewelers Mutual to protect their jewelry and the special memories each piece holds. Today, Jewelers Mutual continues to support and move the industry forward by listening to jewelers and consumers and offering products and services to meet their evolving needs. Beyond insurance, Jewelers Mutual’s powerful suite of innovative solutions and digital technology offerings help jewelers strengthen and grow their businesses, mitigate risk, and bring them closer to their customers. The Group insurers’ strong financial position is reflected in their 37 consecutive “A+ Superior” ratings from AM Best Company, as of November 2023. Policyholders of the Group insurers are members of Jewelers Mutual Holding Company. Jewelers Mutual is headquartered in Neenah, Wisconsin, with other Group offices in Dallas, Texas and Miami, Florida. To learn more, visit 



Moving Up — Not Out — with Wilkerson

Trish Parks has always wanted to be in the jewelry business and that passion has fueled her success. The original Corinth Jewelers opened in the Mississippi town of the same name in 2007. This year, Parks moved her business from its original strip mall location to a 10,000-square foot standalone store. To make room for fresh, new merchandise, she asked Wilkerson to organize a moving sale. “What I remember most about the sale is the outpouring excitement and appreciation from our customers,” says Parks. Would she recommend Wilkerson to other jewelers? “I would recommend Wilkerson because they came in, did what they were supposed to and made us all comfortable. And we met our goals.”

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