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Linetime: Imagine Her Expression When She Opens This!

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“Imagine her expression when she opens this!”

WHEN TO USE IT: To get a man emotionally involved in a gift purchase. When that happens, financial considerations go out the window. But more important, the purchase becomes more satisfying for the man, and more satisfying for you. For a lot of husbands and boyfriends, gift-buying is a duty they fulfill by entering a jewelry store and buying something at a certain price point. The idea of a well-received gift (planted in their mind by you) becomes a thrill for them as well.

Source: Shane Decker

This article originally appeared in the
October 2016 edition of INSTORE.


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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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Linetime: Imagine Her Expression When She Opens This!

mm

Published

on

“Imagine her expression when she opens this!”

WHEN TO USE IT: To get a man emotionally involved in a gift purchase. When that happens, financial considerations go out the window. But more important, the purchase becomes more satisfying for the man, and more satisfying for you. For a lot of husbands and boyfriends, gift-buying is a duty they fulfill by entering a jewelry store and buying something at a certain price point. The idea of a well-received gift (planted in their mind by you) becomes a thrill for them as well.

Source: Shane Decker

This article originally appeared in the
October 2016 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

Promoted Headlines

Most Popular