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Minor Fire at Tiffany’s Recently Reopened Flagship

Blaze contained to basement space adjacent to store.

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PHOTOGRAPHY: Courtesy of Tiffany & Co., New York
PHOTOGRAPHY: Courtesy of Tiffany & Co., New York

A fire adjacent to Tiffany & Co.’s (New York) newly renovated flagship store in New York sent smoke pouring out of the building on Thursday, CNN reports. Firefighters responded to a transformer fire that was reported at about 9:40 a.m. in an underground electrical vault next to the store’s 5th Avenue location in Manhattan.

The New York Fire Department later declared the fire under control and was contained to the vault. Videos on social media showed dark plumes of smoke coming out of the historic building.

Tiffany & Co. did not immediately respond to CNN’s request for comment, including whether any inventory was damaged by the fire. A spokesperson for the FDNY told the cable news outfit that the department shut down the store’s HVAC system when they arrived to ensure more smoke was not pulled into the building.

The fire comes just over two months after Tiffany officially reopened the doors of its 10-floor limestone flagship shop. The store, dubbed “the Landmark” by the retailer, had been closed since 2019 for a major renovation.

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