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Platinum Born Debuts ‘Micaela Selects’ Capsule Collection

It is available at a network of fine jewelry retailers nationwide.

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Highlights from Platinum Born’s ‘Micaela Selects’: Limitless Drop Earrings, Starbright Necklace, Enchant Earrings

(PRESS RELEASE) NEW YORK – Following the recent announcement of its first brand ambassador, Micaela Erlanger, Platinum Born is launching ‘Micaela Selects’, a 16-piece collection curated by the celebrity stylist. The collection, which is available at a network of fine jewelry retailers nationwide, as well as on PlatinumBorn.com, will be available through the end of the year and will be supported by digital advertising and social media campaigns.

“To have someone with Micaela’s eye and sense of style curate a collection propels the importance of these pieces to another level,” shared Aron Suna, president of Suna Bros., the exclusive distributors of Platinum Born in the US. “To have her seal of approval should assure consumers these are investment-worthy pieces that will be a strong addition to any wardrobe.”

In addition to the debut of the capsule collection, Platinum Born is also launching a co-operative marketing program for qualified retailers. Based on total calendar year purchases, Platinum Born retailers will receive a 10% refund to be used towards the marketing and promotion of the brand in local and regional markets. Approved mediums range from tried-and-true print and outdoor initiatives, to online and social media campaigns. Platinum Born is offering retailers unlimited access to newly debuted creative in print, digital and video formats.

Platinum Born can be found at select fine jewelers across the United States, with retail prices ranging from $700 to $7,000. Platinum Born is distributed exclusively by Suna Bros.

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Fortuna Completes First Sale of New Decade

It featured a diamond that brought $40,625.

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(PRESS RELEASE) On February 6, 2020, Fortuna held its first sale of the new decade with exciting results that set the NY-based jewelry and watch auction house apart from current jewelry sale trends. The Fine Jewels sale offered a well-rounded selection of fine estate diamond jewelry and designer pieces, and achieved a nearly 70% sell-through rate—a great feat for this time of year.

The sale brought in bidders and consigners from around the world, featuring items consigned from countries like Spain, and bids coming all the way from Kuwait. It was also the first of Fortuna’s auctions to be streamed live on Facebook, highlighting the boutique auction house’s global reach.

Among the sale highlights sold was a 4.13-Carat Emerald-Cut Loose Diamond. This fine diamond came accompanied by a GIA diamond report stating the stone as possessing G color and VVS1 clarity. This particular diamond, which any jeweler would be thrilled to turn into an engagement ring, achieved $40,625 at auction. Most of the important stones in this sale came with a GIA certificate, which industry insiders trust as the ultimate stamp of verification of quality.

The sale also featured rarely seen designs, like that of a Tiffany & Co. Aquamarine Morganite and Diamond Drop Necklace. The piece, which was the property of a lady, had never been worn and was in excellent condition. The stunning lot which was crafted in platinum in a spectacular cascading design, achieved an impressive $30,000 at auction—more than double its starting bid.

Upcoming Fortuna Auction Sales

The next Fine Jewels auction on Fortuna’s calendar is set for March 19 at 1PM EDT, and is still accepting consignments. If you have jewelry or watches you would like to submit for auction, visit our website at www.FortunaAuction.com or call our office at (212)389-9040 for a free valuation.

Tiffany Co. Morganite Aquamarine Necklace

4.13ct Emerald Cut Loose Diamond

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Harry Fiorentinos Resigns from Wedding Ring Manufacturer Endless Designs

His decision is a result of a change in career paths.

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(PRESS RELEASE) CARLE PLACE, NY — After nearly 12 years, Harry Fiorentinos has resigned as president of Endless Designs Inc. and vice-president of Rayana Designs Inc. located in Carle Place, NY.

His decision to resign is not the result of any disagreement but rather a change in career paths. The company will continue to be owned and operated by Cathy Fiorentinos, Dina Pedalino and Mike Fiorentinos.

Endless Designs remains a national, prime wedding ring wholesaler who creates and manufactures high quality, affordable, marketable in-store wedding ring solutions for the Independent retail jewelry store sector. They offer over 5500 styles available in Platinum, Palladium, 18kt, 14kt, 10kt, Silver and Alloy. All of their rings can be customized to specific metals, widths and thicknesses and are available for private label.

For additional information contact Cathy Fiorentinos at 800-886-3040 ext 3560 cathy@goendless.com or Dina Pedalino at 800-886-3040 ext 3570 dina@goendless.com or you can email info@goendless.com.

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Stephen Webster Graces The Artisan Jewelry Design Awards 2020

The Artisan Awards 2020 presented 27 winners in Art-Deco, Neo-Futurism & Islamic Arabesque categories and the Best Product Inventory.

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(PRESS RELEASE) British designer Stephen Webster graced the annual recognizing and rewarding the best in jewelry design, The Artisan Jewelry Design Awards, an initiative by the Gem & Jewellery Export Promotion Council (GJEPC). The Artisan Awards epitomizes the highest levels of artistry, innovation and individuality – elevating jewelry designers to their rightful status of artistes.

The purpose of The Artisan Awards is to inspire India’s jewelry designers to push their design boundaries and demonstrate their skill by showcasing world-class pieces. The theme for this year’s The Artisan Jewelry Design Awards 2020 powered by GIA (Gemological Institute of America) was architectural gems under which there were different categories namely Art-Deco, Neo Futurism and Islamic Arabesque categories. There was a special category for the Best Product Inventory at IIJS Signature 2020. The winner for the Art-Deco category Harjas Kaur; the winner for Neo futurism was Namrata Bhardwaj; and the winner for Islamic Arabesque category was Koushik Mondal. The Awards were given away by Mr. Stephen Webster, Mr. Pramod Kumar Agrawal (chairman, GJEPC), Mr. Colin Shah (vice chairman, GJEPC), Mr. Milan Chokshi (Member-COA & convener, promotions, marketing and business development of the GJEPC) and Mrs. Nirupa Bhatt (MD – GIA, India & Middle East).

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Mr. Pramod Kumar Agrawal said, “India has extremely talented pool of jewelry designers. Artisan awards is one of its kind initiatives of GJEPC to felicitate the best talent in jewelry design. The objective of organizing Artisan Awards is to encourage and motivate our students and designers to reach their full potential and make it big in this industry. I congratulate all the designers behind crafting such beautiful designs and the manufacturers who brought these designs to life. Looking at these exquisite jewelry pieces, I can say that the future of this industry is in safe hands.”

Internationally acclaimed jewelry designer Mr. Stephen Webster said, “For a piece of jewelry materials are everything. Materials and craft form the basis, but the element of design pushes things further. Design competitions are important because they challenge you to push yourself creatively, to push your own boundaries. India is steeped in tradition and India has influenced nearly all jewelry designers. I congratulate all the winners of The Artisan Awards presented by GJEPC and can say we have seen some great pieces.”

Mr. Colin Shah said, “India’s craftsmen are among the best in the world in terms of skills and abilities to manufacture beautiful handmade jewelry. We can only sustain when we give attention in creating value addition for our products and focusing on design. One among the various initiatives that GJEPC has undertaken is The Artisan Awards. In this 3rd year, we have fairly good representation from different parts of the country – each one has their unique contemplation. Through this platform, we tapped talent not only has the vision to create designs that push the boundaries of creativity but also imbibe factors that give jewelry 360-degree touch to be accessible to the end user.”

Mr. Milan Chokshi said, “The kind of designs we saw through this process have been truly amazing. The eminent jury had a real tough task in selecting the finalists and winners. And the support that the manufacturers gave these young designers was heartening to see. This year’s theme “Architectural Gems” has been devised to inspire designers to use a nonlinear approach to create jewelry, inspired by 3 distinct eras of architecture. I congratulate all 625 participants for their inspiring interpretations of the theme. The future is bright and shiny.”

As the name suggests, this theme marries the two worlds of architecture and jewelry, highlighting their similar tenets of function and design. There is grandeur in their attitude, timelessness in their appeal and immense inspiration stemming from their style. We’ve all caught ourselves marveling over the interior design of a coveted house or gushing over the beauty of an exquisite diamond necklace. What is it that overlaps between these aesthetic worlds? If you compare the two, you find that they both follow key principles of durability, utility and beauty. So it’s not surprising that the same keywords are associated with both arts: shape, structure, quality, line, flow, pattern and precision.

Back in the day, Art Deco represented luxury, glamour, exuberance and faith in social and technological progress. The concept of Art Deco was not just a single style, but a pastiche of different and sometimes contradictory ones. Yet, they were all united by a desire to be modern. Some of the defining designs are the streamlined geometric symmetry, sweeping curves and Chevron patterns.

Neo-futurism is an early-21st century architectural style, which evolved out of high-tech architecture. It is a concept that incorporates urban design that is in touch with human emotions, ethical values and sustainability. It suspends old notions of function and possibility and showcases dynamic forms and lines, and sometimes, even a reckless simplicity. Some of its defining qualities are its fluidity in style, its experimental nature and avante garde form.

Islamic Arabesque: The Arabesque developed out of early traditions of plant based scroll ornament in the cultures taken over by the early Islamic conquests. It is often used to symbolize the transcendent, indivisible and the infinity in nature. Some of its defining designs are rhythmic linear patterns, plants and vines all rotating in perfect symmetry, sometimes enhanced by calligraphy.

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