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Sanity Files: Kent Jewelry

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How jewelers keep their cool in a crazy world

Kent Jewelry of Rolla, MO

Kent Jewelry

ROLLA, MO

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Amber Lavalley, sales manager, left, brings an artistic touch to the business with a fine arts degree. “Her sweet disposition and empathy for clients’ needs makes her a perfect fit for our shop,” says owner Kent Bagnall.

Manager Trish Bullock, right, is an animal lover who fosters adoptable dogs. Her fun-loving spirit keeps her co-workers young at heart.

Kent Bagnall has 30 years experience in the custom jewelry business and a civil engineering background that ensures structurally sound jewelry. Jewelry is a hot commodity in his family, which includes “a lucky 13” daughters (two completely his own and 11 international exchange students).

This article originally appeared in the November 2014 edition of INSTORE.

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Sanity Files: Kent Jewelry

Published

on

How jewelers keep their cool in a crazy world

Kent Jewelry of Rolla, MO

Kent Jewelry

Advertisement

ROLLA, MO

Amber Lavalley, sales manager, left, brings an artistic touch to the business with a fine arts degree. “Her sweet disposition and empathy for clients’ needs makes her a perfect fit for our shop,” says owner Kent Bagnall.

Manager Trish Bullock, right, is an animal lover who fosters adoptable dogs. Her fun-loving spirit keeps her co-workers young at heart.

Kent Bagnall has 30 years experience in the custom jewelry business and a civil engineering background that ensures structurally sound jewelry. Jewelry is a hot commodity in his family, which includes “a lucky 13” daughters (two completely his own and 11 international exchange students).

This article originally appeared in the November 2014 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular