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Sponsoring the Prom Queen’s Tiara and More Activities for May

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Have tiaras in your jewelry store

It’s prom season and at its glittering, shimmering center is Tiara Day on May 24. Management consultant Kate Peterson advises sponsoring the prom queen. “That is the girl that every other girl wants to be, and she’s wearing a piece of jewelry that is going to become a requested piece of jewelry,” she says. “Beads are best because they are easiest to customize to the school. And you’ll get their parents’ business, too.”

  • May 3 National Two Different Colored Shoe Day … wear two different colored shoes and demonstrate the courage to take a risk and step outside your daily routine. 
  • May 10-14 Mark National Effectiveness Week by keeping a journal of everything you do. At each day’s end, assign a value to each action and evaluate the results. 
  • May 14 Toughest job in the world? Being a mom. Second toughest? Selecting a good Mother’s Day gift. Edit your selection tightly and offer what can be perceived as deeply thoughtful gifts.

This article originally appeared in the May 2017 edition of INSTORE.

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Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

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Sponsoring the Prom Queen’s Tiara and More Activities for May

mm

Published

on

Have tiaras in your jewelry store

It’s prom season and at its glittering, shimmering center is Tiara Day on May 24. Management consultant Kate Peterson advises sponsoring the prom queen. “That is the girl that every other girl wants to be, and she’s wearing a piece of jewelry that is going to become a requested piece of jewelry,” she says. “Beads are best because they are easiest to customize to the school. And you’ll get their parents’ business, too.”

  • May 3 National Two Different Colored Shoe Day … wear two different colored shoes and demonstrate the courage to take a risk and step outside your daily routine. 
  • May 10-14 Mark National Effectiveness Week by keeping a journal of everything you do. At each day’s end, assign a value to each action and evaluate the results. 
  • May 14 Toughest job in the world? Being a mom. Second toughest? Selecting a good Mother’s Day gift. Edit your selection tightly and offer what can be perceived as deeply thoughtful gifts.

This article originally appeared in the May 2017 edition of INSTORE.

Advertisement

SPONSORED VIDEO

Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

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