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Sponsoring the Prom Queen’s Tiara and More Activities for May

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Have tiaras in your jewelry store

It’s prom season and at its glittering, shimmering center is Tiara Day on May 24. Management consultant Kate Peterson advises sponsoring the prom queen. “That is the girl that every other girl wants to be, and she’s wearing a piece of jewelry that is going to become a requested piece of jewelry,” she says. “Beads are best because they are easiest to customize to the school. And you’ll get their parents’ business, too.”

  • May 3 National Two Different Colored Shoe Day … wear two different colored shoes and demonstrate the courage to take a risk and step outside your daily routine. 
  • May 10-14 Mark National Effectiveness Week by keeping a journal of everything you do. At each day’s end, assign a value to each action and evaluate the results. 
  • May 14 Toughest job in the world? Being a mom. Second toughest? Selecting a good Mother’s Day gift. Edit your selection tightly and offer what can be perceived as deeply thoughtful gifts.

This article originally appeared in the May 2017 edition of INSTORE.

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Honoring a Legacy: How Smith & Son Jewelers Exceeded Every Goal With Wilkerson

When Andrew Smith decided to close the Springfield, Massachusetts location of Smith & Son Jewelers, the decision came down to family. His father was retiring after 72 years in the business, and Andrew wanted to spend more time with his children and soon-to-arrive grandchildren. For this fourth-generation jeweler whose great-grandfather founded the company in 1918, closing the 107-year-old Springfield location required the right partner. Smith chose Wilkerson, and the experience exceeded expectations from start to finish. "Everything they told me was 100% true," Smith says. "The ease and use of all their tools was wonderful." The consultants' knowledge and expertise proved invaluable. Smith and his father set their own financial goal, but Wilkerson proposed three more ambitious targets. "We thought we would never make it," Smith explains. "We were dead wrong. We hit our first goal, second goal and third goal. It was amazing." Smith's recommendation is emphatic: "I would never be able to do what they did by myself."

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Sponsoring the Prom Queen’s Tiara and More Activities for May

mm

Published

on

Have tiaras in your jewelry store

It’s prom season and at its glittering, shimmering center is Tiara Day on May 24. Management consultant Kate Peterson advises sponsoring the prom queen. “That is the girl that every other girl wants to be, and she’s wearing a piece of jewelry that is going to become a requested piece of jewelry,” she says. “Beads are best because they are easiest to customize to the school. And you’ll get their parents’ business, too.”

  • May 3 National Two Different Colored Shoe Day … wear two different colored shoes and demonstrate the courage to take a risk and step outside your daily routine. 
  • May 10-14 Mark National Effectiveness Week by keeping a journal of everything you do. At each day’s end, assign a value to each action and evaluate the results. 
  • May 14 Toughest job in the world? Being a mom. Second toughest? Selecting a good Mother’s Day gift. Edit your selection tightly and offer what can be perceived as deeply thoughtful gifts.

This article originally appeared in the May 2017 edition of INSTORE.

Advertisement

SPONSORED VIDEO

Honoring a Legacy: How Smith & Son Jewelers Exceeded Every Goal With Wilkerson

When Andrew Smith decided to close the Springfield, Massachusetts location of Smith & Son Jewelers, the decision came down to family. His father was retiring after 72 years in the business, and Andrew wanted to spend more time with his children and soon-to-arrive grandchildren. For this fourth-generation jeweler whose great-grandfather founded the company in 1918, closing the 107-year-old Springfield location required the right partner. Smith chose Wilkerson, and the experience exceeded expectations from start to finish. "Everything they told me was 100% true," Smith says. "The ease and use of all their tools was wonderful." The consultants' knowledge and expertise proved invaluable. Smith and his father set their own financial goal, but Wilkerson proposed three more ambitious targets. "We thought we would never make it," Smith explains. "We were dead wrong. We hit our first goal, second goal and third goal. It was amazing." Smith's recommendation is emphatic: "I would never be able to do what they did by myself."

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