Retailers experiment with size, placement and shapes.
Tauqeer Imran draws on medical background to inspire others.
Lab-grown diamonds and custom design continue to be hot.
Zorells aims to “spoil their clients rotten.”
From vacations to trade shows, jewelers are getting out.
Seven out of 10 say they no longer use either.
Photo-ready backdrops can be as varied as the imagination.
Those who do use incentives, texts or phone calls to bring them back.
When a client receives a lower color grade report on a purchased diamond, he asks for a partial refund.
Make sure form follows function at the cash wrap.
Lab-grown diamonds, custom design and millennial buying habits lead the responses.
Here’s how you can add value to shopping local through marketing.
Here’s how to add another profit center to your business.
Many said “none at all,” while others acknowledge their influence.
Should the jeweler have asked for a deposit earlier in the process?
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