WHY IT IS TRUE: A salesperson inadvertently leaves an expensive bracelet exposed on a counter pad, a staff member gets into a shouting contest with the...
Don’t take shortcuts with credit card transactions This article originally appeared in the May 2015 edition of INSTORE. Among the worst crimes that we can be...
Tell a story, build a brand, evoke a mood — it’s all in the tone.
Cry Freedom Rings Ever had a recently divorced customer come in with her ring and ask, What can you do with this? Karen Hollis of K....
Gerry Gonda covers more about seating in 500 words than I've ever considered!
The typical small jewelry store in America has seen its diamond sales grow 10 percent in the last two years — which is not bad except...
As jewelry retailers, questions from Millennial-generation diamond shoppers needn’t put you on the defensive, if you are proactive about conveying the message of how diamonds can...
11 ways to ensure your voice is heard. This article originally appeared in the May 2015 edition of INSTORE. 1. Do you know which of your...
Three tools to help you stay in touch with your clients.
According to The Knot’s 2015 Bridal Survey, about half of jewelry retailers are NOT reaching out to engaged couples after the engagement ring purchase, often inexplicably...
Joel Zeff is as much improv comic as motivational speaker. A featured speaker Thursday at the American Gem Society Conclave in New Orleans, Zeff transformed volunteers...
Martin Rapaport, a popular speaker at the American Gem Society Conclave in New Orleans on Wednesday, called on AGS members to create an added-value ethical market...
Stephane Fischler, president of the Antwerp World Diamond Centre, says a bit of optimism and improved communication are needed at every level of the diamond industry....
In his Saturday keynote address to attendees of The SMART Show, best-selling author Paco Underhill listed five factors influencing how retail will have to evolve in...
Michael Barlerin, director of the Silver Promotion Service, says that a key 2014 retail survey found that 67 percent of jewelry retailers who sell silver jewelry...
Story by TANYA DUKES HOW DO YOU HUE? Paired with imaginative designer concepts, colored gemstones can drive greater profits and stronger customer loyalty If one were...
Sales figures continued to track well across our sample group in February. MTD gross sales at the typical jeweler were $117,369, up 5.9 percent on the...
How flexible and adaptive is your business?
If you truly believe in an idea, move ahead boldly.
Independent jewelers enjoyed a solid start to 2015 with average monthly sales climbing to $87,767, up $10,453, or 13 percent, from the same month last year....
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