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IRATE CUSTOMERS are part of the business, but have you ever found yourself on the wrong end of someone’s drink?

Cullen Wulf did. He enforced his return policy, and the client was not pleased.

In the video below, Cullen recounts the story, which ends with insults and water being flung in his direction.

Take a look.



Cullen Wulf is a jewelry store owner in Merrillville, IN. Follow him on Instagram.

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Cullen Wulf

Video: An Instagram ‘Influencer’ Came to My Jewelry Store … And It Did Not Go Well

Cullen had no interest in what this guy was offering.

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YOU HEAR A LOT about Instagram “influencers” nowadays, but it’s rare that one walks through your door.

It happened to Cullen Wulf, though.

Or maybe not. Cullen found the guy to be more annoying than influential.

In the video below, we learn that Cullen had absolutely no interest in the deal this influencer was offering.

Take a look.

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Cullen Wulf

Video: A Look Back at the Busiest Day of the Year

Cullen Wulf recounts one seriously out-of-control day.

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THE HOLIDAY SELLING SEASON HAS reached an end, and we at INSTORE hope you prospered.

We also hope you’re getting some rest and enjoying time with your family, because we know it’s been a stressful period.

Case in point: In the video below, Cullen Wulf recounts his busiest day, and it was seriously out of control.

After a day like that, it’s time for some eggnog.

Take a look:

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Cullen Wulf

Video: I Delivered Jewelry to a Hotel … And Made an Awkward Discovery

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Things aren’t always as they seem, Cullen Wulf learns.

As a jeweler, Cullen Wulf sees it all — including some things he wishes he could unsee.

In the video below, he explains how he found out that with one client couple, things may not have been going as well as they appeared.

It’s information he’d rather not know.

In the video below, he re-enacts the scene. Take a look:


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