Press Releases

Classic Diamond Jewelry: A Forever Staple

GN Diamond offers huge inventory of classic diamond studs, tennis bracelets, riviera and straight diamond necklaces and 5 stone rings.

Published

1 month ago

October 30, 2023

Press Releases

Classic Diamond Jewelry: A Forever Staple

(PRESS RELEASE) The Holidays are right around the corner!

Buying natural and lab, Finished Diamond Jewelry for Stock is made easy with GN Diamond’s huge inventory of classic diamond studs, tennis bracelets, riviera and straight diamond necklaces and 5 stone rings.

Holiday Season Focus: Every holiday season it seems that diamond studs are the staple for gift giving. GN Diamond has a large inventory of diamond studs ranging from a ¼ ct tw to 10 cts + in total weight and in various price points and qualities.
Product Variety: GN Diamond’s inventory includes a diverse range of diamond jewelry, including diamond studs, tennis bracelets, and tennis necklaces. This variety allows jewelers to cater to a broad customer base with different tastes and preferences.
Lab-Created Diamonds: In addition to natural diamonds, GN Diamond also offers lab-created diamond studs, bracelets and necklaces. These provide a more affordable option for price-conscious shoppers, further expanding the potential customer base.
Addressing Jeweler Concerns: Some store owners may be hesitant to buy loose diamonds for stock. However, it has been cited that over 80% of customers prefer to make immediate purchases when they visit a jewelry store, which emphasizes the importance of having stock readily available.
Boosting Revenue for Jewelers: GN Diamond can help independent jewelers increase profitability and improve their bottom line:
1. Satisfying Customer Demand: Stocking the right goods at competitive prices helps satisfy customer demand, particularly walk-ins and impulse buyers.
2. Maintaining Key Inventory Items: Jewelers are advised to keep popular and reliable fast-selling items like diamond studs, tennis bracelets, and Riviera necklaces in stock as “bread-and-butter” items.
3. Competing with Online and Big Box Stores: To compete effectively, jewelers need to have the desired products available immediately to prevent customers from turning to online or big-box retailers.
Source for Stock: GN Diamond positions itself as one of the strongest sources for stock by highlighting its extensive $90 million diamond inventory, which includes thousands of certified GIA and EGL USA diamonds. They also provide additional features such as 3D images, 360-degree videos, light performance, Gemprint ID, and certifications to enhance the buying experience for jewelers.

In summary, GN Diamond is excited to be a valuable partner for jewelers, offering a wide range of natural and lab-created diamond jewelry for stock and memo to help support jewelers meet customer demand and boost revenue. GN is open 7 days a week and 24/7 at www.gndiamond.com. Feel free to call 800-724-8810 or email sales@gndiamond.com.

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”