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Getting Back to Work — How to Reconnect With Your Clients

WEBINAR: Learn what digital activities should become mainstays in your pandemic-era business.

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IF YOU HAVEN’T already reopened, you may have the opportunity soon — but what’s your plan to reconnect with your best clients? Kathleen Cutler of Kathleen Cutler Strategy shares tips for what you should be saying to the masses on social media, how to connect with your top clients (and what to say), digital efforts that should become mainstays in your business, and much more. Moderated by Trace Shelton, editor-in-chief, INSTORE.

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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Time to Do What You've Always Wanted? Time to Call Wilkerson.

It was time. Teri Allen and her brother, Nick Pavlich, Jr., had been at the helm of Dearborn Jewelers of Plymouth in Plymouth, Mich., for decades. Their father, Nick Pavlich, Sr., had founded the store in 1950, but after so many wonderful years helping families around Michigan celebrate their most important moments, it was time to get some “moments” of their own. Teri says Wilkerson was the logical choice to run their retirement sale. “They’re the only company that specializes in closing jewelry stores,” she says. During the sale, Teri says a highlight was seeing so many generations of customers who wanted to buy “that one last piece of jewelry from us.” Would she recommend Wilkerson? Absolutely. “There is no way that I would have been able to do this by myself.”

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