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Getting Back to Work — How to Reconnect With Your Clients

WEBINAR: Learn what digital activities should become mainstays in your pandemic-era business.

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IF YOU HAVEN’T already reopened, you may have the opportunity soon — but what’s your plan to reconnect with your best clients? Kathleen Cutler of Kathleen Cutler Strategy shares tips for what you should be saying to the masses on social media, how to connect with your top clients (and what to say), digital efforts that should become mainstays in your business, and much more. Moderated by Trace Shelton, editor-in-chief, INSTORE.

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Moving Up — Not Out — with Wilkerson

Trish Parks has always wanted to be in the jewelry business and that passion has fueled her success. The original Corinth Jewelers opened in the Mississippi town of the same name in 2007. This year, Parks moved her business from its original strip mall location to a 10,000-square foot standalone store. To make room for fresh, new merchandise, she asked Wilkerson to organize a moving sale. “What I remember most about the sale is the outpouring excitement and appreciation from our customers,” says Parks. Would she recommend Wilkerson to other jewelers? “I would recommend Wilkerson because they came in, did what they were supposed to and made us all comfortable. And we met our goals.”

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