This planner offers jewelry wholesalers and retailers everything needed to excel, stay on trend, and meet their 2024 holiday marketing goals.
Join Elizabeth West for the webinar "Increase Potential Sales by Detailing the Diamondās Journey" on September 25, 2024, at 1 p.m. EST, held virtually.
GN Diamond has over 9,000 loose diamonds with the largest selection and the sharpest pricing.
Empower your team and engage your clients by following these tactics.
Throw away the scripts when it comes to your superstar sales associates.
We owe it to our clients to make sure they buy rings that will last, look great and can be resized.
October is a key month as you move into the holiday selling season.
And is there anything really wrong with hating on your rival up the street?
Youāll make more money and make your clients even happier.
Assemble ābridal bagsā complete with wedding band certificate, jewelry cleaner, and a coupon.
And be ready to role-play with your fellow associates.
And check your calendar to see if youāre free mid-month. Weād love to see you at the INSTORE Show in Rosemont, IL.
After all, a karaoke singer singing āCrazyā wonāt sound as good as Patsy Cline.
Donāt be afraid to raise prices; your jewelers' expertise is worth it.
Economic uncertainty likely to remain top of mind for shoppers in ā24.
EY consumer survey finds more shoppers seeking human interaction, hands-on experiences.
The secret to calming down an irate customer? These three words.
If you tell them to go ahead and ājust look,ā youāre missing a big opportunity.
Also, go back over end-of-season plans not just to maximize sales but also to protect your margins and cash flow.
Also, set a verification protocol for phone calls. Imposter scams are on the rise.
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