Connect with us

Press Releases

Silver Promotion Service Announces Participant Expansion in Savor Silver Program

The brands chosen will be identified as ‘International Designer of Distinction.’

mm

Published

on

(PRESS RELEASE) NEW YORK — The Silver Promotion Service announced that it has introduced a new designation for selected participants in its Savor Silver program.

The brands chosen will be identified as “International Designer of Distinction,” a new category on www.savorsilver.com.

Podcast: Jeffrey Samuels on How to Build a Business to Support a Lifestyle
JimmyCast

Podcast: Jeffrey Samuels on How to Build a Business to Support a Lifestyle

Maximizing Your Business Potential Is Easier Than Ever With the Zing™ Platform by Jewelers Mutual® Group
Podcasts

Maximizing Your Business Potential Is Easier Than Ever With the Zing™ Platform by Jewelers Mutual® Group

Find Out Why So Many American Jewelers Are Loving Thai Jewelry (and Gemstones)
Sponsored Podcasts

Find Out Why So Many American Jewelers Are Loving Thai Jewelry (and Gemstones)

The new participants in the program from China are iRiffle, Jass Look, Monster Area, Shang Mo and Su Live; the two from the U.K. are Dower & Hall and PK.

Commenting on the expansion of the Savor Silver participant classifications, Michael Barlerin, SPS director, said, “A primary criteria for being selected for Savor Silver until now was that a brand had to have a market presence in the U.S. After reviewing the SPS program last year, and based on participation in various international trade shows, it was obvious that there were multiple international brands that met the SPS’s silver jewelry design criteria, and would benefit in their respective markets by becoming part of Savor Silver even though they did not operate in the U.S.

“In addition to being represented on the website, and acknowledged in press releases, the chosen brands will be able to utilize the Silver Mark in their respective markets.”

The new IDOD participants join a group of nine designers from Mexico who originally were identified as “Designer of Distinction – Mexico.”

Advertisement

Barlerin added, “It is our intent to continue to expand the countries and brands represented in this category of the Savor Silver Program throughout the year.”

The Silver Promotion Service was introduced in 2008 by the Washington, DC-based Silver Institute.

The objective of the SPS is to develop and implement programs designed to enhance the image of and stimulate demand for silver jewelry in major international markets.

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular