Connect with us

Sponsored Webinars

The Natural VS. Lab-Grown Diamond Conundrum Part II: How to Sell Both to Maximize Your Profits!

mm

Published

on

Product knowledge and staff training are key to improving sales performance. But where diamond sales are concerned, they’ve never been more important. Do you and your sales staff understand the differences between natural and lab-grown diamonds enough to explain them at point of sale? Join Asaf Herskovitz, CEO of GN Diamond and Shane Decker, the jewelry industry’s leading sales trainer, to learn how to sell both natural and lab-grown diamonds in your store.

Advertisement

SPONSORED VIDEO

Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

Promoted Headlines

Most Popular