Commentary: The Business | INSTOREMAG.COM

Commentary: The Business10 years ago

Diana Heimann: Just Say Yes!

Some customers are too attached to “NO”. [dropcap cap=MY HUSBAND GEORGE AND] I have a shop by the name of Diana Heimann Jewelry Salon located inside...
Commentary: The Business10 years ago

Daniel R. Spirer: How I Survived with My Prices Intact

The recession was tough, but bridal and customer service — not gold trading — held the answer. [dropcap cap=O]ver the last two years, I have been...
Commentary: The Business10 years ago

Peggy Jo Donahue: Custom Design Builds Relationships

There’s romance in the journey, not just the destination. [dropcap cap=W]e all know that selling jewelry is about making people’s dreams come true. [/dropcap] But when...
Commentary: The Business10 years ago

Jeff Unger: La Vida Local

Play up your non-corporate identity — you may be surprised how powerful it is.
Commentary: The Business10 years ago

Jim Rosenheim: Take a Stand for Coral

Precious Corals Need To Be in the Ocean More Than in Your Store [dropcap cap=I]n today’s economy, those of us in the jewelry and design business...
Commentary: The Business10 years ago

Andy Malis: A Challenge for 2011: Stand for Something

It’s time to put a stake in the ground: Differentiate or die. [dropcap cap=I]f you’re reading this, you have my congratulations. In the most challenging economic...
Commentary: The Business10 years ago

Zoltan David: The Difference Between Jewelry Designers and Jewelry Artists

One is a must-have. The other is the life of the party.
Commentary: The Business10 years ago

David Epstein: Give Them What They Really Like

In the presence of a sales maestro, selling is seen in a completely different light. [dropcap cap=Y]ears ago, I cold-called Abbott Taylor Jewelers in Tucson, AZ....
Commentary: The Business10 years ago

Jeff Unger: Just Say, “Hello”

In this world of texting and e-mail, we forget that the simplest opening line can do the trick.
Commentary: The Business10 years ago

Jim Fiebig: It All Starts with a Thing Called Belief

Have some faith in your customers. To them, displays of love and appreciation are still important. One day, when my son was 5 years old and...
Commentary: The Business10 years ago

Adam Graham: Of Purple Cows and Ruby Enhancements

Explained the right way, gemstone treatments should rarely get in the way of a successful sale. [dropcap cap=I]recently listened to a story about a person shopping...
Commentary: The Business10 years ago

Hedda Schupak: Why I Believe in Giving Back to Africa

The Diamond Empowerment Fund allows the jewelry industry to extend a thankful hand of help.
Commentary: The Business10 years ago

Terry Chandler: Hanging Together: The Only Option

A dangerous distrust and lack of cooperationis creeping into the industry. [dropcap cap=A]fter signing the Declar-ation of Independence, Benjamin Franklin famously remarked: “Gentlemen, we must all...
Commentary: The Business11 years ago

Nick Failla: So Little Time

Nick Failla introduces you to a jeweler who has turned personal tragedy into a beacon of hope. [dropcap cap=H]ave 30 seconds … to meet Andy...
Commentary: The Business11 years ago

Jeff Unger: Please Feed the Animals

In fact, bring their products home with you after the show.
Commentary: The Business11 years ago

Jim Fiebig: People, Get Ready to Unleash Creativity

It’s time for a paradigm shift in the jewelry industry, and it involves creativity, integrity and knowledge. We need faith in the ideals that made most...
Commentary: The Business11 years ago

Jeff Unger: Poor Alternatives

When did it become cool to wear a non-precious metal on your finger for a wedding band?
Commentary: The Business11 years ago

Nancy Schuring: Ask, and Keep on Asking

Show your customers how much you care as you build your database. [dropcap cap=W]ith the high cost of obtaining new customers in today’s media market, a...
Commentary: The Business11 years ago

Nancy Schuring: Micro-Target Your Marketing

Personalized direct mail is the best way to your customer’s heart. [dropcap cap=T]hink of a swift arrow shot from a powerful bow that finds its mark...
Commentary: The Business11 years ago

Lauren Kulchinsky: More than Stones and Metal

Some gifts help us remember how important jewelry can be. [dropcap cap=G]old, diamonds, necklaces, pendants, rings, watches … they all hold the energy of their owners....

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INSTOREMAG.COM

Diana Heimann: Just Say Yes!

Daniel R. Spirer: How I Survived with My Prices Intact

Peggy Jo Donahue: Custom Design Builds Relationships

Jeff Unger: La Vida Local

Jim Rosenheim: Take a Stand for Coral

Andy Malis: A Challenge for 2011: Stand for Something

Zoltan David: The Difference Between Jewelry Designers and Jewelry Artists

David Epstein: Give Them What They Really Like

Jeff Unger: Just Say, “Hello”

Jim Fiebig: It All Starts with a Thing Called Belief

Adam Graham: Of Purple Cows and Ruby Enhancements

Hedda Schupak: Why I Believe in Giving Back to Africa

Terry Chandler: Hanging Together: The Only Option

Nick Failla: So Little Time

Jeff Unger: Please Feed the Animals

Jim Fiebig: People, Get Ready to Unleash Creativity

Jeff Unger: Poor Alternatives

Nancy Schuring: Ask, and Keep on Asking

Nancy Schuring: Micro-Target Your Marketing

Lauren Kulchinsky: More than Stones and Metal

Jewelry Designer Lecil Henderson Was a ‘Pièce Unique’

Berkley Shares Holiday Security Tips

ALROSA Ranked 2nd in the Forbes Rating of the Best Employers in Russia

$20M+ in Designer Jewelry Seized at Detroit Border

15 Jewelry Styles You Need to Have in Your Cases This Holiday Season

More Retail Restrictions Arise Amid COVID-19 Surge

Video: $7M Jewelry Heist in Wisconsin Leads to Arrest in Ohio

A Liquidation Sale during a Pandemic? Wilkerson Showed Them the Way

Podium Presents: 5 Crucial Customer Experience Improvements to Make as You Reopen