Press Releases

Virtual Shelf to Attend ‘Luxury’ By JCK in Las Vegas

From June 8-13th at booth #LUX100a Virtual Shelf will be offering an  in-depth look at the app and its capabilities.

Published

2 years ago

May 17, 2022

Press Releases

(PRESS RELEASE) WHITE PLAINS, NY — Virtual Shelf, the groundbreaking white-labeled jewelry software application developed by Ritani, will be attending JCK’s Luxury show at The Venetian Hotel in Las Vegas from June 8-13th. The annual highly-vetted event showcases elite jewelry retailers in the U.S. and worldwide.   

Virtual Shelf is a white label platform, allowing jewelers to add their own branding to the app. The easy-to-use app provides independent jewelers with many benefits, such as expanding their inventory with over 250,000 earth-grown and lab-grown diamonds. Through the app, jewelers will save time and money – Virtual Shelf covers the sourcing, duties, taxes, shipping fees, and returns for these diamonds. The low wholesale costs through the app allow jewelers to have higher margin opportunities, and jewelers can set their own pricing. Private label manufacturing for engagement ring settings, wedding bands, and diamond jewelry is also available within the app.

The app also provides jewelers with intelligent insights to set competitive prices. Jewelers can see the average market price for a diamond, as well as how their pricing compares for a specific diamond or similar diamonds.

Virtual Shelf is devoted to helping jewelers maximize their business and compete with larger online companies. Visit Virtual Shelf at the LUX100a booth for more information and an in-depth run-through of the app, or email sales representative beckyr@ritani.com to learn more.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”