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WatchBox Launches Authorized Dealer Network

Hing Wa Lee Jewelers is its inaugural partner.

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(PRESS RELEASE) PHILADELPHIA, PA – WatchBox, a destination for pre-owned luxury timepieces, announced the launch of its authorized dealer network and welcomed Hing Wa Lee Jewelers as its inaugural partner. As an authorized WatchBox dealer, Hing Wa Lee will offer clients comprehensive services and consultation for watch trading and buying, as well as access to browse and purchase from WatchBox’s global inventory or certified pre-owned watches.

David Lee, chairman and CEO of Hing Wa Lee Group, said, “Hing Wa Lee Jewelers is excited to partner with WatchBox to provide trading and selling services of pre-owned watches to our clients.”

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WatchBox’s founders and leadership believe that physical locations and high-touch personal service in key global markets are invaluable to the widespread acceptance and understanding of the luxury pre-owned watch category. Following the launch of WatchBox divisions in Hong Kong, South Africa and Switzerland, the expansion within the U.S. represents the next phase of strategic growth for the company. The recent acquisition of Chronofy, the valuation subscription service for pre-owned watches, provides WatchBox with the infrastructure and technology to take its services to a network of retailers.

Amanda Ellison, global president and chief operating officer of WatchBox, added, “WatchBox is thrilled to bring our pre-owned buying, selling, and trading practices to Hing Wa Lee Jewelers. Their stellar reputation and standard of excellence make Hing Wa Lee the perfect inaugural partner for our network. Through this partnership, WatchBox formalizes the intersection of the primary and secondary watch markets, which means that Hing Wa Lee is now equipped to offer what today’s watch consumer is seeking – a trustworthy partner for the buying, selling and trading of both new and pre-owned timepieces under one roof.”

Hing Wa Lee’s buying, selling and trading services commence at the company’s locations in San Gabriel and Walnut, CA. WatchBox’s extensive inventory is now presented on hingwaleejewelers.com/watchbox in the WatchBox Digital Corner, as well as through interactive digital showcases in each of Hing Wa Lee’s stores.

A celebratory launch and trade-in event is scheduled for Saturday, Dec. 8, at Hing Wa Lee’s Walnut location, during which a selection of exceptional pre-owned watches will be exhibited and available for sale and WatchBox representatives will be onsite for complimentary valuations.

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