Webinars

The State of Jewelry Retailing: Who’s Buying, Where and Why

Published

3 years ago

July 18, 2021

The pandemic has changed the face of the jewelry industry, and a new, more customer-centric and user-friendly era has begun. With the U.S. jewelry market expected to grow by $18 billion over the next five years, what are the trends driving this growth and who are the customers who will be making these purchases? In this one-hour session, the panelists discuss the findings of the recent demographic and psychographic study conducted by The Plumb Club, including how consumers in each generation (Baby Boomers, Gen Xers, Millennials and Gen Zers) are motivated to buy, as well as how the pandemic, technology, lab-grown diamonds and a movement toward social responsibility are affecting purchasing.

Panelists include Sam Sandberg, president of The Plumb Club and chairman of A.Jaffe; Paola De Luca, founder of The Futurist; and Michael O’Connor, marketing director of The Plumb Club. Moderated by Trace Shelton, editor-in-chief, INSTORE.

She Wanted to Spend More Time with Her Kids. She Called Wilkerson.

Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”