(PRESS RELEASE) NEW YORK — David Yurman, America’s premier jewelry company, announces the launch of its latest High Jewelry collection, DY Genesis during Paris Haute Couture at the brand’s first international flagship store at 245 rue St. Honoré in Paris—which opened its doors in the Spring of 2022.
The DY Genesis High Jewelry collection—designed by President and Chief Creative Officer Evan Yurman—is the pinnacle of the brand’s creative expression and fine craftsmanship. Inspired by the endless beauty of the natural world—from flowers to supernovae to coral—each piece elevates a natural form to high art. David Yurman’s master jewelers work to bring each vision to fruition, using the most precious and innovative materials. Intimate attention is given to every facet, edge, curve, and finish: creating everlasting heirlooms for generations.
“The DY Genesis High Jewelry collection represents the apex of innovation in design at David Yurman,” says Evan Yurman. “Through the use of materials like aluminum, titanium and precious metals to highlight our most exceptional and rare gemstones, we’re evolving the brand codes of artistry and innovation while staying true to our heritage.
About David Yurman
David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Lead today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at 51 retail stores throughout the United States, Canada, Hong Kong and France and at over 300 locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
