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Don’t Forget About Everyday Fashion Jewelry, and More Letters From Our Readers

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Don’t Forget About Everyday Fashion Jewelry, and More Letters From Our Readers

Don’t Forget Fashion

I think a lot more retailers will be getting out and also many companies closing down. They are all competing for the same bridal customer. Everyone is forgetting about the woman who wants everyday fashion jewelry. — drew cowlt, jewelry design gallery, manalapan, nj

Trend Wanted

We need a new hot category or trend that isn’t too age-related or trendy; just a must-have. Beads are passé, even traditional charm sales seem a bit down. Initials and monograms seem to have run their course. Layering and stacking seem to be in, but layers get snarled and not everyone likes stacking. Business is good so I am not complaining just would like some excitement! — Tory michael, tory’s jewelry, marblehead, ma

Mad World

Question: should retailers support wholesale firms who also sell directly to the public through their website, or is this just the world we live in today? — laura sipe, j.c. sipe, indianapolis, in

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Road Warrior Rave

I think we need to appreciate the jewelry salesmen who come to our store more. Besides showing us some beautiful baubles, they always share some good ideas they see from other jewelers. This Christmas season, two salespeople gave me ideas that had a major positive impact on our Christmas sales. So let’s sing their praises. Nowadays, we need every bit of help we can get. — donald killelea, KILLELEA jewelers, midlothian, il

Still Truckin’

Keep up the good work; INSTORE is a valuable tool for the small mom and pop stores. I fear we are a dying breed.  — andrew russakoff, RUSSAKOFF jewelers, skowhegan, me


 

This article originally appeared in the February 2017 edition of INSTORE.

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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Don’t Forget About Everyday Fashion Jewelry, and More Letters From Our Readers

mm

Published

on

Don’t Forget About Everyday Fashion Jewelry, and More Letters From Our Readers

Don’t Forget Fashion

I think a lot more retailers will be getting out and also many companies closing down. They are all competing for the same bridal customer. Everyone is forgetting about the woman who wants everyday fashion jewelry. — drew cowlt, jewelry design gallery, manalapan, nj

Trend Wanted

We need a new hot category or trend that isn’t too age-related or trendy; just a must-have. Beads are passé, even traditional charm sales seem a bit down. Initials and monograms seem to have run their course. Layering and stacking seem to be in, but layers get snarled and not everyone likes stacking. Business is good so I am not complaining just would like some excitement! — Tory michael, tory’s jewelry, marblehead, ma

Mad World

Advertisement

Question: should retailers support wholesale firms who also sell directly to the public through their website, or is this just the world we live in today? — laura sipe, j.c. sipe, indianapolis, in

Road Warrior Rave

I think we need to appreciate the jewelry salesmen who come to our store more. Besides showing us some beautiful baubles, they always share some good ideas they see from other jewelers. This Christmas season, two salespeople gave me ideas that had a major positive impact on our Christmas sales. So let’s sing their praises. Nowadays, we need every bit of help we can get. — donald killelea, KILLELEA jewelers, midlothian, il

Still Truckin’

Keep up the good work; INSTORE is a valuable tool for the small mom and pop stores. I fear we are a dying breed.  — andrew russakoff, RUSSAKOFF jewelers, skowhegan, me


 

This article originally appeared in the February 2017 edition of INSTORE.

Advertisement

SPONSORED VIDEO

When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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