Connect with us

Sales Truths: There is a New Customer In Town

mm

Published

on

WHY IT IS TRUE: Millennials — those born between 1982 and 2000 — make up the nation’s largest working population. Because they are glued to their smartphones and tablets, they are most likely to find you on Facebook, Twitter or your website.

PLAN OF ACTION: Since millennials are people-oriented rather than product-oriented, consider placing a romantic bridal engagement proposal story on your website and Facebook page. You will look different from anyone in your marketplace, while at the same time focusing your business on what it is really all about: romance and love. — David Richardson

This article originally appeared in the November 2016 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

Trust and Partnership: How Windsor Jewelers Transformed Inventory Into Opportunity

Promoted Headlines

Most Popular

Dave Richardson

Sales Truths: There is a New Customer In Town

mm

Published

on

WHY IT IS TRUE: Millennials — those born between 1982 and 2000 — make up the nation’s largest working population. Because they are glued to their smartphones and tablets, they are most likely to find you on Facebook, Twitter or your website.

PLAN OF ACTION: Since millennials are people-oriented rather than product-oriented, consider placing a romantic bridal engagement proposal story on your website and Facebook page. You will look different from anyone in your marketplace, while at the same time focusing your business on what it is really all about: romance and love. — David Richardson

This article originally appeared in the November 2016 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

Promoted Headlines

Most Popular