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Sales Truth: Clients Love Text Messages

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Sales Truth: Clients Love Text Messages

Why it is true: The first thing most people do when waking up in the morning is check their text messages.

Plan of action: If you want to reach your customer about a critical issue, send him a text message to be seen the very first thing in the morning (and by “critical,” I mean an urgent repair or a special item you have ordered for him). Remarkably, clients will genuinely appreciate your reaching out to them.


Source: David W. Richardson CSP, Jewelry Sales Training International

This article originally appeared in the January 2017 edition of INSTORE.

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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Dave Richardson

Sales Truth: Clients Love Text Messages

mm

Published

on

Sales Truth: Clients Love Text Messages

Why it is true: The first thing most people do when waking up in the morning is check their text messages.

Plan of action: If you want to reach your customer about a critical issue, send him a text message to be seen the very first thing in the morning (and by “critical,” I mean an urgent repair or a special item you have ordered for him). Remarkably, clients will genuinely appreciate your reaching out to them.


Source: David W. Richardson CSP, Jewelry Sales Training International

This article originally appeared in the January 2017 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

Promoted Headlines

Most Popular