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Sales Truths: Your Handshake Quickly Becomes a First Impression

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WHY IT IS TRUE: You have only one opportunity to make a first impression. No surprise, your handshake plays a big part in forming that initial opinion. Believe it or not, customers may doubt your abilities if you extend a “wet fish.”

PLAN OF ACTION: Assemble all staff for a brief workshop on the good, bad and ugly of shaking hands with a customer. Ask everyone to stand while you walk around shaking hands with each person. Expect a few “bone crushers” as a clever response. After a few laughs, get serious and ensure everyone exchanges good firm handshakes with each other. If a first impression is really a lasting impression, you’ve now taken a big step in creating that first impression. 


This article originally appeared in the March 2015 edition of INSTORE.

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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Dave Richardson

Sales Truths: Your Handshake Quickly Becomes a First Impression

mm

Published

on

WHY IT IS TRUE: You have only one opportunity to make a first impression. No surprise, your handshake plays a big part in forming that initial opinion. Believe it or not, customers may doubt your abilities if you extend a “wet fish.”

PLAN OF ACTION: Assemble all staff for a brief workshop on the good, bad and ugly of shaking hands with a customer. Ask everyone to stand while you walk around shaking hands with each person. Expect a few “bone crushers” as a clever response. After a few laughs, get serious and ensure everyone exchanges good firm handshakes with each other. If a first impression is really a lasting impression, you’ve now taken a big step in creating that first impression. 


This article originally appeared in the March 2015 edition of INSTORE.

Advertisement

SPONSORED VIDEO

When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

Promoted Headlines

Most Popular