From natural diamonds to one-of-a-kind objects and brands, consumer demand for ‘authenticity’ is more than a trend.
Dates are almost here.
This means that all stones categorized by the instrument as “diamonds” were indeed natural diamonds.
It appointed Raluca Anghel as its Head of External Affairs effective 1st November 2019.
David Kellie will join the organization in December.
Marketing campaign kicks off on Oct. 15.
It is an unprecedented, cinematic telling of the natural diamond story.
It is a portable DVI used to identify potential lab-created diamonds.
For true lovers of gold...
It includes a free social media asset library that will be expanded regularly.
U.S. women buy 33% of diamond jewelry as gifts for themselves. Here's how to get more of that market.
Focus is on origins, rarity and benefits to gem-producing countries.
It gives retailers the tools and language to become true storytellers.
The sample was 'deliberately challenging.'
An independent assurance program for diamond verification instruments has launched.
The latest campaign celebrates self-purchase women at all life stages.
She begins the role on Feb. 4.
The Diamond Producers Association released a new survey.
Murowa Diamonds operates the Murowa mine in Zimbabwe.
(PRESS RELEASE) NEW YORK – The Diamond Producers Association’s inaugural paid media campaigns have garnered 1.5 billion media impressions among its target consumer audience – those aged...
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