Plus how to apply an “immediacy filter” when deciding whether or not to say yes to an engagement.
Start now with these 3 methods and when graduation season arrives you’ll be valedictorian of your class.
An active and engaged customer base can insulate jewelry retailers from any change in consumer mindset.
Just about any game you played as a kid can be turned into a contest for your team.
Tweak your SEO for voice-based search, and while you’re at it, get your take-in procedure up to date.
And here’s why too much eye contact may be a bad thing for certain customers.
And tee up your crosses — first communion season is just ahead.
Even small words can have a big impact.
This is also a good time to get an independent appraisal of your inventory.
In Shane Decker’s final regular monthly column, he shares wisdom from his dad.
Professional follow-up is key to referrals and repeat purchases.
Check out GN Diamond’s new lab created diamond studs and diamond jewelry.
Create a contest that incentivizes your sales team to “save sales” they didn’t originally make.
The holiday season is upon us, and this year you’ll be ready.
It’s all about telling husbands what their wives want — at the right time.
Prep a checklist to make sure everything and everyone is ready for December.
Plus, a new way to think of negative feedback.
It’s not peak sales season yet, but it is a crucial time to get prepped for the holidays.
Make your jewelry website work for you 24 / 7 to grow your business.
Plus a few tips to keep your staff well-trained.
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