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The Edge and Punchmark Celebrate 10 Years of a Successful Partnership, Revolutionizing the Jewelry Industry with SiteManager Integration

“Together, we have revolutionized the way retailers manage their operations, providing them with a competitive edge in the ever-evolving digital landscape.”




(PRESS RELEASE) SHELTON, CT — The Edge, the leading jewelry store management system created by Abbott Jewelry Systems, and Punchmark, the industry-leading jewelry website platform, announce and celebrate their remarkable 10-year partnership milestone. Over the past decade, the collaboration between these two industry powerhouses has transformed the way jewelry businesses operate, offering an unparalleled level of efficiency and functionality. The integration of The Edge’s leading jewelry management software with Punchmark’s SiteManager has paved the way for a seamless, bi-directional integration of product data, customers, wish lists, repairs, and transactions, bringing unmatched value to jewelry retailers.

Ross Cockerham, CEO & co-founder of Punchmark, expressed his enthusiasm for thelong-standing partnership, saying, “This 10-year milestone is a testament to the incredible synergy between our two companies. We have worked tirelessly to create a platform that caters specifically to the needs of the jewelry industry, and our collaboration with The Edge has been pivotal in achieving that goal. Together, we have revolutionized the way retailers manage their operations, providing them with a competitive edge in the ever-evolving digital landscape.”

Dick Abbott, owner of The Edge, also expressed his delight at the success of the partnership, stating, “Our collaboration with Punchmark has been a game-changer for our clients in the jewelry industry. The integration of The Edge’s robust software with Punchmark’s specialized jewelry website platform has streamlined operations, enhanced customer experiences, and boosted sales for jewelry retailers. We are thrilled to celebrate this 10-year milestone and are excited about the future possibilities that lie ahead.”

One of the key differentiators of the integration between The Edge and Punchmark’s SiteManager is the platform’s industry-specific focus. Unlike generic platforms such as Shopify, SiteManager was purpose-built to address the unique challenges faced by jewelry retailers. The deep understanding of the industry’s intricacies enables Punchmark to provide tailored solutions that cater to the specific needs of jewelers, resulting in an outcome that not only puts jewelry stores in the best light, but also creates powerful leverage that saves time for businesses.

The seamless, bi-directional integration between The Edge and SiteManager empowers jewelry retailers with unmatched capabilities. The systems work in perfect harmony, allowing for real-time synchronization of product data, inventory, customer information, and sales transactions. This seamless integration ensures that retailers can effortlessly manage their inventory, process transactions, and offer a personalized, omnichannel shopping experience to their customers.

Furthermore, the integration facilitates efficient management of customer wish lists and repair requests, providing a seamless experience for both the retailer and the consumer. The Edge and SiteManager collaboration empowers jewelry businesses to deliver exceptional customer service, fostering loyalty and long-term customer relationships.


As The Edge and Punchmark celebrate their 10-year partnership milestone, the future looks brighter than ever. With a shared commitment to innovation and continuous improvement, the two industry leaders are poised to take the jewelry industry to new heights. Both companies are dedicated to pushing the boundaries of what is possible and are excited to bring even more transformative solutions to their valued customers.

About Abbott Jewelry Systems

The Edge is a leading jewelry management system that specializes in providing a comprehensive solution to the independent retail jeweler. With its powerful features, intuitive interface, best in-class integrated partners, The Edge will improve operational efficiency and help retailers reach their full business potential.

About Punchmark

Punchmark is the industry-leading jewelry website platform, offering its specialized SiteManager platform to jewelry retailers. With its deep industry knowledge and innovative solutions, Punchmark empowers jewelers to create exceptional online experiences and drive their businesses forward.



This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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