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True Tales

These Two Store Owners Bit Off More Than They Could Chew

Two tales of free food gone wrong.




guy holds pizza on eyes
  • We used to have an open house in early December. We would put out a couple of trays of crab balls, shrimp and lots of snacks. I told a customer to stop in and have a snack and look around. He brought his entire family in and devoured an entire plate of crab balls and shrimp and then left. I mean … really. Thank God he doesn’t come in anymore. — Tommy Thobe, The Village Gem, Perry Hall, MD
  • A new staff member decided to stand outside handing out pizza, water and snacks to anyone who wanted a treat. Problem was that she gave away the pizza that I bought for my entire staff. — Earl Grenfell, Spellbound Fine Jewelry, Port Washington, NY

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When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

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