Gem Quiz

While I May Be Mistaken For Diamond, I Am My Own Stone

Right down to my occasionally radioactive core.

Published

5 years ago

September 4, 2019

Chris Burslem

While I May Be Mistaken For Diamond, I Am My Own Stone

I CAN’T TELL YOU how many times I’ve been mistaken as this or that girl’s best friend (even by experienced jewelers). But no, despite my terrific luster and fire, I am not the Eternal One. I am my own stone, right down to my occasionally radioactive core. To bring out the best in me, especially in a colored form, it’s usually necessary to give me a shot of heat. As a blue stone I am known as Starlite, as a yellow one Hyacinth, as a pale gray one Jargoon. And as a brilliant clear stone that sparkles and dazzles and looks like I belong in an engagement ring … I am just me.

Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”