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While I May Be Mistaken For Diamond, I Am My Own Stone

Right down to my occasionally radioactive core.

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While I May Be Mistaken For Diamond, I Am My Own Stone

I CAN’T TELL YOU how many times I’ve been mistaken as this or that girl’s best friend (even by experienced jewelers). But no, despite my terrific luster and fire, I am not the Eternal One. I am my own stone, right down to my occasionally radioactive core. To bring out the best in me, especially in a colored form, it’s usually necessary to give me a shot of heat. As a blue stone I am known as Starlite, as a yellow one Hyacinth, as a pale gray one Jargoon. And as a brilliant clear stone that sparkles and dazzles and looks like I belong in an engagement ring … I am just me.

Chris Burslem is Group Managing Editor at SmartWork Media.

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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