ZENDAYA HAS BECOME a fashion icon and with her stylist, Law Roach, has created looks that have set trends across the generations. It also doesn’t hurt that she is a Bulgari ambassador and is as charming as she is beautiful. For her newest film, Challengers, her character is Tashi Duncan, a tennis prodigy turned coach after a career-ending injury. The story also reveals a love triangle when she marries and begins to coach Art (Mike Faist). A few year later, Art then has to play her former boyfriend Patrick (Josh O’Connor). And that is when the film reveals its multiple layers.
But let’s get back to the fashion and, of course, the jewelry. Every outfit she has worn on her press tour, from a range of designers, has related to tennis in some way. Zendaya is known to promote her movies by wearing designs that speak to their themes. Although she has kept her jewelry minimal for the tour, it has revolved around elevated tennis necklaces and bracelets created by Bulgari.
Following on the Barbiecore trend, tenniscore will be sure to catch on in different ways in fashion. And this is for certain: It will bring the newest iterations of the tennis bracelets and necklaces out at prices points across the board. The evolving trend will most likely get stronger.
As an aside, let’s not forget that Chris Evert is still collaborating with Monica Rich Kosann on their tennis bracelet line. Evert lost her diamond bracelet in 1978 during a U.S. Open match, which was halted until she found it. What was known as a line bracelet dating from the 1920s throughout most of the 20th century became known as the tennis bracelet after that event. By collaborating with Kosann, Evert finally had a distinctive role in her own story, which she had been left out of for decades. And the collection is a beauty.
I can’t wait to see the film, which opens the last week in April.
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