Gene the Jeweler

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Published

7 years ago

October 8, 2018

Jimmy DeGroot

In this episode of Jimmy DeGroot’s satirical Gene the Jeweler series, Gene deals with a donation request.

It comes from EVFC — the Elderly Veterans of Failed Charities.

Gene will make a donation. But is his heart in the right place?

His choice of an item give away is enough to make you wonder.

Watch the video above.

Jimmy DeGroot

Jimmy DeGroot is a jewelry store manager who has been in the business for over 20 years. Now he spends his time training teams around the world at jewelrystoretraining.com and sharing marketing advice through his blog site at jewelrymarketingguy.com. Sign up for training videos here.

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At Komara Jewelers in Canfield, Ohio, Wilkerson handled all the aspects of its retirement sale just as owner Bob Komara’s children took over day-to-day operations of the business. They’d used other companies before, says Brianna Komara-Pridon, but they didn’t compare. “If we had used Wilkerson then, it would have been so much better.”