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INSTORE Show Spotlight: Pump Up Your Skills During the Brain Trust Workshop

Learn about recruiting and hiring, retaining top talent, customer service, inventory management, marketing, diamond sales and more.




Get ready for the most powerful one-day workshop ever created for jewelry retailers: The Brain Trust Workshop, taking place Saturday, Aug. 12 at The INSTORE Show.

Join INSTORE columnists for an in-depth, hands-on workshop to improve your skills in recruiting and hiring, retaining top talent, customer service, inventory management, marketing, diamond sales (lab-grown and mined), data-driven store events, and how to recession-proof your business.

Our presenters: Megan Crabtree, Jimmy DeGroot, Sherry Smith and Peter Smith, will moderate discussion among attendees at their tables to develop solutions specific to each attendee’s store.


Attendees will be placed at tables with other store owners whose businesses share similar attributes (yet disparate markets) so that each can help and be helped by their fellow business owners.

This workshop is designed for retail store owners only and limited to just 64 participants. Your ticket includes breakfast and lunch.

Learn more and register today at .

  • 8 a.m. – Breakfast
  • 8:30 a.m. – Introduction
  • 9 a.m. – What’s Next for Lab-Grown Diamonds
  • 10 a.m. – Break
  • 10:15 a.m. – Developing Store Events Driven by Data
  • 11:15 a.m. – Managing Your Inventory by the Numbers
  • 12:15 p.m. – Lunch
  • 12:45 p.m. – Recruiting, Hiring and Retaining Top Talent
  • 1:45 p.m. – Building your bridal business
  • 2:45 p.m. – Break
  • 3:00 p.m. – Getting the Most Out of Your Team
  • 4:00 p.m. – Q&A with the Presenters
  • 4:30 p.m. – Leave for Welcome Reception



Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”

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