Press Releases

MVEye Marty 2023 Trade Show Research Report Released

Industry trade shows are alive and well in 2023.

Published

12 months ago

May 5, 2023

Press Releases

Attendance per company, orders placed and cost of exhibiting attending trade shows.

(PRESS RELEASE)CARLSBAD, CA — The jewelry industry trade shows are alive and well in 2023, according to a recent market research study conducted by THE MVEye (MVI Marketing LLC). The study, completed by members of the jewelry trade, including retailers, wholesalers, designers, and manufacturers, focused on their likelihood to attend jewelry trade shows in 2023.

“The results of this study are very encouraging for the jewelry industry,” said Liz Chatelain, president of THE MVEye. “Despite the challenges faced by the industry in recent years, it is clear that trade shows remain a vital part of the business landscape.”

Key headlines from the report of findings include:

86% of respondents still think trade shows are very or somewhat important for the jewelry and watch industries
82% of companies will attend or exhibit at a jewelry trade show in 2023

Jeff Adwar, CEO, Overnight Mountings, a veteran exhibitor of many trade shows stated, “I’ve been in the jewelry industry for 40 years and I still learn something new at every trade show. We meet with existing and new customers and get a chance to show our newest products and services. For retailers, it’s an opportunity to find new vendors, new styles, and network with other industry professionals which will help their business thrive in the future.”

The research analyzed why businesses attend trade shows.

Key reasons to attend:
- Find new vendors
- See the latest trends and styles
- Connect with other professionals
- Meet with customers
- Attract new customers
- Learn something
28% of retailers will place orders totaling $100K+ at shows
34% of non-retailers will spend $100k+ to attend an exhibit at shows

The Las Vegas JCK Show is the highest attended show.

“We are excited to see the results of this survey, which mirror exactly what we’ve been seeing; trade shows have become increasingly important for professionals to stay connected to the latest trends and invaluable face-to-face business opportunities, especially at JCK,” said Sarin Bachmann, group vice president of RX jewelry portfolio.

She continued “The jewelry industry knows the importance of being able to see, touch, and feel the products before buying, and all industries are embracing trade shows as a way to get teams together and see clients and vendors in the most efficient and effective way possible. We are proud that JCK and Luxury are where the entire industry gathers each year, and we will continue to innovate and evolve to lift this industry and drive growth for the businesses that participate with us.”

Download a free copy of the full report at THE MVEye here.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”