Connect with us

Press Releases

Paola De Luca’s Futurist Aids Plumb Club Program

It’s collectively named “Radiant Universe.”

mm

Published

on

Paola De Luca’s Futurist Aids Plumb Club Program

(PRESS RELEASE) Luxury market intelligence agency The Futurist is supporting a new marketing and research project of the Plumb Club of suppliers to the U.S. jewelry, diamond and watch industries.

Using data acquired through this research, the symbols of the Polar Star and the Sun, and the constellations, were identified as significant trending iconic motifs that resonate with the consumer.

The Plumb Club has created a program through which each member has individually expressed this theme through their own collections and is collectively named “Radiant Universe.”

This jewelry will be featured by the Plumb Club’s members at JCK Las Vegas, taking place from May 31-June 3, under its trademark “Radiant Universe”.

“We are delighted to have been commissioned by the Plumb Club to provide this valuable market research, and creative content, which we hope will help boost sales of the Plumb Club’s members at JCK,” said Paola De Luca, the Futurist’s co-founder.

The Futurist’s team of international independent professionals develop bespoke projects for a high profile clientele.

Advertisement

Paola, a former jewelry designer, has over 20 years experience as a leading luxury and jewelry industry creative director and strategist and is well-known for her talks at leading trade events around the world.

The Plumb Club Executive Director Lawrence Hess said: “We received feedback from retailers that there is a gap in our industry for aggregated, up-to-date consumer research that is valuable to them.”

He added: “We are very excited to be able not only to provide such research, but also to transform it into physical assets that will resonate in-store.”

The Plumb Club is a unique coalition of leading, responsible and important suppliers spanning all facets of the jewelry, diamond and watch industries in the United States.

For press enquiries, please contact David Brough at [email protected] Mobile 44-7990568064.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

Promoted Headlines

Advertisement

Advertisement

Advertisement

Subscribe


BULLETINS

INSTORE helps you become a better jeweler
with the biggest daily news headlines and useful tips.
(Mailed 5x per week.)

Latest Comments

Most Popular