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Say This to a Customer Who Questions Your Watch Repair Prices

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“Anything you pay to have something done wrong is ALWAYS too much, isn’t it?”

WHY TO SAY IT: We all know why watch repairs take time and cost so much. But customers usually don’t. So the next time a customer wants to know “Why so long?” or “Why so much?” explain that watch repair is a “lost art” and note the volume of work involved to make sure the job is done right, finishing with the line above.

Source: INSTORE


This article originally appeared in the July 2017 edition of INSTORE.

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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Say This to a Customer Who Questions Your Watch Repair Prices

mm

Published

on

“Anything you pay to have something done wrong is ALWAYS too much, isn’t it?”

WHY TO SAY IT: We all know why watch repairs take time and cost so much. But customers usually don’t. So the next time a customer wants to know “Why so long?” or “Why so much?” explain that watch repair is a “lost art” and note the volume of work involved to make sure the job is done right, finishing with the line above.

Source: INSTORE


This article originally appeared in the July 2017 edition of INSTORE.

Advertisement

Advertisement

SPONSORED VIDEO

When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

Promoted Headlines

Most Popular