Sometimes your customers seek the opinion of a family member or friend before making a purchase, and that’s OK.
But some go too far, like the client in the video below. He got some super-annoying advice from his cousin, who’s supposedly in the jewelry business.
Watch Cullen Wulf re-enact the scene:
Cullen Wulf is the owner of AaLand Diamond Jewelers in Merrillville, IN. Follow him on Instagram.