An amazing sales performance resulted in an equally amazing reward.
Presented by Kevin Reilly and Marisa Perry, and moderated by Trace Shelton.
He'd choose this person above any other.
It's smart to get ready for a downturn even when times are good.
He had never thought about his store from that perspective before.
It was a sale that showed how meaningful jewelry could be.
Something called a "Socratic triple-filter list" can help.
The short version? There's a lot of back pain.
It was the most emotional sale of her career.
INSTORE Editor-in-Chief Trace Shelton talked with Shane O’Neill.
Engaging personal discussions with the people shaping the future of jewelry retail.
Monitor, and manage, these three key metrics.
Here's a smart way to partner with other non-competing businesses.
Sure, Gene makes a donation. But is his heart in the right place?
The customer was searching for a pair of special blue earrings for his wife.
Can you turn Grandma into a ring?
To see clear marketing results, you need to be specific in your advertising.
You can even let your employees design the system themselves.
It's someone Gene really doesn't want to see.
Everyone tells you to do this. They just don't tell you how.