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Judge the Jewels: Zendaya Treats Herself to a Custom Darius Jewels Necklace

The style icon recently revealed her latest treasure and it’s utterly gorgeous.





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The sighting: Actress and singer Zendaya has a new personal piece of jewelry! The style icon revealed her latest treasure last week and it’s utterly gorgeous. Let’s take a look.

The jewels: This lovely necklace is by Darius Jewels. It’s a handmade piece in 18K yellow gold with blue sapphires (10.09 TCW) and antique old mine cut diamonds (4.92 TCW).

Darius Jewels’ Diamond Signature Chain, the design that Zendaya’s custom piece is based on, features old mine cut diamonds in 18K yellow gold and is currently available for special order through the designer’s website for $32,780.

The trends: This lovely piece is enough like a tennis necklace to fit into that still very hot trend, but this is a timeless piece of jewelry. Zendaya will be able to wear it forever.

What do we think? In my humble opinion, this is exactly the kind of piece that a fabulously wealthy and famous 26-year-old should be buying for herself. It’s beautiful and classy but not boring. The sapphires add a wonderful touch of color to the old mine cut diamonds’ sparkle and the buttery 18K yellow gold provides the perfect foil to both. And the choice for a high-profile celeb to support a small artisanal brand rather than a huge, faceless big-name company? That’s the cherry on top of this very delicious jewelry sundae.

If Zendaya had texted me to ask me my thoughts about this purchase, I would have given her an enthusiastic green light. Yes, Zendaya, yes!

Judgement: 17/10 for a truly gorgeous and interesting personal piece.


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What do YOU think?


Becky Stone writes about jewelry styles for INSTORE. She is founder and CEO of well-known jewelry blog Diamonds in the Library.



When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

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