Our October to-do list will ensure you’re ready for the key selling period of the year.
Here’s why a digital business card may be a great option for you and your team.
Also, look into helping your jewelers set up a bench at home so they can work remotely if needed.
Also, hand out more “rough” compliments.
Strategy and preparation should be at the top of the list during this traditionally slower month.
And be sure to use those Vegas shows to your PR advantage.
Plus how to apply an “immediacy filter” when deciding whether or not to say yes to an engagement.
And be sure to schedule your emails to go out during business hours.
Not only that, but they’re easy and cheap to implement.
Plus, the secret of how to get “the small stuff” done without distracting from your more important tasks.
Creative segmentation of your marketing efforts can pay off in increased sales.
And here’s why too much eye contact may be a bad thing for certain customers.
And check up on your diamond inventory — bridal madness is ready to descend.
Happy salespeople sell 300 percent more than unhappy ones.
You can mitigate your risk if you start with these queries.
Everyone needs one, but many won’t admit it.
This is also a good time to get an independent appraisal of your inventory.
This year, put an emphasis on keeping your staff, promoting custom and clearing out old inventory, he says.
Plus a good reason to set an alarm to beep at you every hour.
It will also allow you to train your salespeople more effectively.
Advertisement
INSTORE helps you become a better jeweler with the biggest daily news headlines and useful tips. (Mailed 5x per week.)