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When a client asks for something you don’t have, there’s a conundrum, says Aleah Arundale of the popular Jewelers Helping Jewelers Facebook group.

You can spend a lot of time and resources trying to get it — and sometimes you still don’t make the sale.

You can try to sell the person something you do have, but then you risk looking like you don’t care about the customer’s needs.

What to do?

In her latest video, Arundale offers some ideas.



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Aleah Arundale is a fifth-generation jeweler turned loose diamond wholesaler and the creator of the Jewelers Helping Jewelers Facebook group. Sign up for her Jewelry Sales Tips newsletter by emailing her at [email protected].

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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