Romance the item and the reason they came in, and you’ll close more sales.
You're only as good as your people.
Every time you approach a client, think “She’s a millionaire. I’m closing this sale."
Perfect practice every other week with your sales team can lead to new heights for your business.
For a successful holiday season, practice, practice, practice.
Connect with clients through reassurance, friendliness and genuine questions.
Taking care of the small things during your busy season can yield big results.
Make it easy for customers to tell you how they feel about your store.
Retailers, jewelry makers and even a consultant or two sound off on what they know about wedding jewelry
They can derail any sale if you’re not careful.
Selfish salespeople cost companies a lot of money.
If you want awesome reviews, this is where it all starts.
We sell needs, wants and desires — not necessities. We sell feelings and emotions. We sell love, life and memories. We sell ways to celebrate and...
While the fundamentals of sales haven’t changed, the client — and their expectations — have. The fundamentals of selling haven’t changed and never will. But what...
Sales skills don’t necessarily make a great one; the abilities to lead, motivate and delegate do. Your ideal sales manager is probably not your top salesperson....
Shane Decker is one of jewelry’s true “Monsters of Sales”. In this video from the 2012 Smart Jewelry Show, Shane tells you what it takes to...
Gemvision’s Matrix 9.0 software features improved modeling and additional new tools. New Matrix Gemvision, part of the Stuller family of companies, has released a new version...
What you do after the sale is just as important as what happens in your store. Recently, I bought a Toyota Tacoma TRD Off Road. Soon...
They’re offering the ‘Ack the Deck’ boot camp. (Press Release) SALT LAKE CITY, UT – Jewelry industry consultant/sales trainer Shane Decker and jeweler marketing coach Jim...
When your client truly understands just what makes a diamond special, she won’t leave without one.
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