If you aren’t restocking your fast-sellers, you’re losing sales and money. BY DAVID BROWN | Published in the September 2014 issue. We always tell clients about...
BY CHRIS BURSLEM Published in the June 2014 issue. iPad to iFad?” That headline in USA Today neatly summed up recent media coverage of Apple’s second...
T LEE: THE "US" IN CUSTOM Get your shop staff collaborating for the best results. BY T LEE | Published in the September 2014 issue. As...
Shane O’Neill: Online Magic Avoid the SEO Kool-Aid and just create great content. BY Shane O’Neill | Published in the September 2014 issue. Emails, phone calls,...
Sales Truths: Customers come to buy, not to be sold Published in the September 2014 issue. WHY IT IS TRUE: You don’t go to car a...
What’s your advice for the dreaded donation issue, especially when the request comes from a VIP customer?
Do You — or Don’t You: Do You Hire Part-Time Workers? BY INSTORE TEAM Published in the September 2014 issue 71% YES, I DO It is...
Take heart from the fact that lower prices make your merchandise more attractive, so ultimately this “correction” is good for you.
Make role-playing fun, effective and free of criticism.
STAY SANE Keep yourself mentally, physically and spiritually healthy. BY DAVE SALKIN Published in the September 2014 issue Sure, you love your jewelry career. You eat,...
EDITOR’S NOTE A new perspective on social media could yield holiday magic. BY TRACE SHELTON Published in the September 2014 issue It’s a touchy subject —...
The rebound in jewelry-store performance that we have seen in recent months continued into June with an improvement on rolling 12-month sales of 1.16 percent for...
MAY WAS ANOTHER strong month for stores in our survey group, with sales surging 1.5 percent on a 12-month rolling basis to $131,947. It means store...
EDITOR’S NOTE Their inspiration comes not so much from where they are now but how they got there. BY EILEEN McCLELLAND Published in the August 2014...
Use your down time strategically, and you could set yourself up for a strong fourth quarter.
Since proposing on The Bachelorette, I’ve become slightly distant from jewelry shopping. After all, it’s much easier to have Neil Lane give you five options, then...
BY KATE PETERSON Editor’s Note: Real Deal scenarios are inspired by true stories, but are changed to sharpen the dilemmas involved. The names of the characters...
FOLLOWING A SUBDUED PERIOD of trading in the first few months of 2014, sales have rebounded in recent months with strong growth in both April and...
Also ... what's the problem with "no problem"?
Sales Truths: Quality Good, But Not Always a Sale Closer BY DAVID RICHARDSON Published in the July 2014 issue. WHY IT IS TRUE: Customers patronize your...
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