[span class=note]This story is from the August 2010 edition of INSTORE[/span]
[componentheading] About our Joker [/componentheading] “I like to think I have a sense of humor,” says Jonathan Mervis, a third-generation family jeweler with Mervis Diamond Importers...
In this month’s joke, a shoplifter gets caught in the act of stealing an expensive watch. [h5]ABOUT OUR JOKER [/h5] Mallory Murphy, 21, is the fourth...
[span class=note]This story is from the April 2010 edition of INSTORE[/span]
This month’s joke shows us exactly how the super-rich get that way. [h5]ABOUT OUR JOKER [/h5] Alex Weil, 56, of Martin’ s Jewelry, learned much...
What did it say inside his ring? [span class=note]This story is from the February 2010 edition of INSTORE[/span]
This month’s joke-teller has come a long way since his first job as a part-time jewelry store stock-boy. [h5]ABOUT OUR JOKER[/h5] In 1970, when Joe...
[dropcap cap=One busy December day,] a woman came in with a very old box from our store and said she would like to exchange...
This month’s “True Tale” is a real horror story {rokbox}images/stories/INSTORE/Fun/in_the_end/tale_end_11-09.jpg{/rokbox} [h5]THUMBNAIL – CLICK TO ENLARGE GRAPHIC [/h5] [dropcap cap=Several years ago,] I remember hearing a...
[dropcap cap=A] woman walks into the store, breathing fire because “I bought this ring for my 5-year-old daughter for Christmas, and when...
]Says Leo Hamel: “I believe the customer is always right, except when they’re wrong, and when they’re wrong I will fire them.” I had a...
“I believe the customer is always right, except when they’re wrong, and when they’re wrong I will fire them.” [dropcap cap=I] had a...
The “In the End” team takes a few moments to memorialize a few things that are no longer with us. “HOW CAN I HELP YOU TODAY,...
Looking for another option for your holiday-season buying? Feeling the pinch of the recession? Check out this flier we found under our windshield wiper. Read more...
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By Nobrowsin Nohow IF THERE’S ONE THING I’VE LEARNED after three months in the jewelry biz, it’s that you must sell customers what they make perfectly clear...
Open Article
If Presidents Had Started Out In The Jewelry Business. And they were probably better suited to being president. November2008 Open Article
PICKING THE BEST “In the Ends” we’ve ever published – hmm, that’s a tall order. It’s easier to pick the worst ones we’ve ever done –...
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