The Business: The New Gold Standard The time has come to address mining practices BY DARLA ALVAREX Published in the October 2013 issue With only one...
Here’s a new word for you: gemmelsmerch. Gemmelsmerch is the force that distracts a person from what he or she wants to or ought to be...
David BrownPresident of The Edge Retail Academy Silver Sales Show Decline as Overall Sales Increase Returns July’s data is fresh off the press and with it...
MOST OF US have similar career arcs — we spend the first 25 years of our lives learning, the next 40 or so working, and then...
Spiff of The Month: October 2013 BY INSTORE TEAM Published in the October 2013 issue. SECRET ITEM The game revolves around a Secret Item. But because...
Spiff of The Month: September 2013 BY INSTORE TEAM Published in the September 2013 issue. HANGMAN A good game to use with sale staff who are...
First impressions are extremely important. So important that business guru Tom Peters recommends creating a new C-Level job for it – so in addition to your...
David Geller: Safe Keeping Less is more when it comes to inventory and displays BY DAVID GELLER Published in the September 2013 issue. Ajeweler recently posted...
David Brown: Cash Conundrum Don’t confuse cash flow with profit BY DAVID BROWN Published in the September 2013 issue. Have you found yourself in a situation...
On Jewelry Services: Repairs to Rave About Here’s one service your competitors likely don’t offer BY JENNIFER FARNES Published in the September 2013 issue Many stores...
On Sales Strategies: Managing Expectations Key to Managing Staff Remember: Employees have a different idea of what ‘work’ means BY RICK SEGEL Published in the September...
What to do when a sale falls into your lap BY SHANE DECKER Published in the September 2013 issue. There are three types of sales: The...
On Marketing: A Social Christmas How marketing through Facebook can bring your store holiday cheer BY SHANE O’NEILL Published in the September 2013 issue. The holidays...
Sales Truths : To get milk from a cow, you don’t send her an email. BY DAVID RICHARDSON Published in the September 2013 issue. WHY IT...
The Business: Embrace The New Normal The times we live in are presenting us with new customers and new challenges. We have to change with them....
Going back through some old notes and found a nice thought from Bob Phibbs (“The Retail Doctor”) on his philosophy of sales. The secret is about...
Overkill alert: I just spent almost an hour on a motivational post aimed at helping you explain to your sales staff why they should work on...
David BrownPresident of The Edge Retail Academy The Great Rebound Comes to an End After four years of almost uninterrupted growth, sales at independent jewelry stores...
You may have heard of Parkinson’s Law — “Work expands so as to fill the time available for its completion.” The law was first noted by one Cyril...
From the ups and downs of entering to knowing how you stack up to peers This article originally appeared in the August 2013 edition of INSTORE....
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